Fig`s mission: offer the ultimate solution for active and modern women travellers seeking elegant, comfortable and ethical clothing. Fashionable travel clothing can be hard to find. At Fig elegance is aa priority. Athough practical, they make no sacrifice on style. Their design language is sophisticated, minimalist and timeless. They want women to fell beautiful and confident in their clothes, which is why each design is made to flatter and celebrate the female body, while allowing for movement and action. Finally, the FIG garment is highly versatile. Easy to accessorize, it ca be worn chic or casual. It is fast and easy to switch your style by simply changing from a sandal to a high heel shoe.FIG is first and foremost a Montreal brand. All of their clothes are designed in the Mile End neighbourhood, the city`s creative hub. As a dynamic and multicultural metropolis, Montreal is the perfect platform for a brand like Fig.
Fig is also proud to support Canadian manufacturing. the majority of their clothes are made in Canada, more specifically in Quebec and Ontario. This business model allows Fig to encourage the local workforce and play an active role in Canada`s garment industry. At an international level, they choose to work with manufacturers who share their values and are able to meet their high standards of quality.Preserving the enviroment is also a fundamental value. Their commitment drives them to choose eco-friendly fabrics and small impact production processes when possible. Futhermore,they believe that the problems created by fast fashion affect us all on a human, social and enviromental level. As a brand, Fig chooses to put quality and sustainability first. Timeless and versatile, their clothes are built to last and be worn for a long time.
Finally, they work with social integration organizations, collaborate with fashion students and recycle and redistrubute the majority of their remaining fabrics after each production. These initiatives allow them to support the social fabric and play an active role in our communities.